How To Start A Rotary Fire Hydrant Decal Project

Any Fire Chief or Rotarian can bring a Fire Hydrant Decal Project to their community. The Fire Chief can present it to local Rotarians as a community service opportunity. The brochure helps you present the project to both Rotary Club members and the Fire Chief. Rotarians can offer to fund a Fire Hydrant Decal Project to interest the Fire Chief. Just follow these simple guidelines. The project can be scaled larger or smaller to suit the interest and ability of any Rotary Club. Get both the Fire Chief and your Rotary Club to support the project and contact us to order decals or for any further information. The Rotary Club of Tsawwassen has developed this project and contributes it to any community participating with us in spreading the fire safety message. All project information is posted on our web site at: http://www.versys.net/rotary/FHDWelcome.htm

  • Step One - Overview Of A Rotary Fire Hydrant Decal Project

  • Step Two - Seek Support From Your Community Fire Chief

  • Step Three - Estimate Costs For Your Project

  • Step Four - Choose To Support A Local Fire Safety Program Or Burn Unit

  • Step Five - Use The On-Line Quote Page To Get The Exact Project Cost

  • Step Six - Order The Decals And Fire Prevention Brochures

  • Step Seven - Apply Decals And Present The Brochures Or Contribution

  • Step Eight - Use A Publicity Plan To Inform Your Community

 

Step One - Overview Of A Rotary Fire Hydrant Decal Project

The basic Fire Hydrant Decal Project is a community service project of local Rotary Clubs in cooperation with the Fire Chief and the community Fire Department. This project is easy, effective, has high public exposure and low overall cost. There are three elements to the project:

  1. Decals Rotary Clubs fund the purchase of highly reflective decals that have both safety messages and the Rotary International logo on them. These proven, tough, long lasting, all weather decals help firefighters quickly locate the marked hydrants at night. The safety messages are constant reminders of fire safety. As well, they raise community awareness of Rotary activity. The community, firefighters and Rotarians all win.

  2. Local Fire Safety The decals are priced $2.00 over direct production costs. The entire $2.00 goes back into community projects. One dollar goes to your choice of a local fire prevention program or a contribution to the hospital burn unit. Most Clubs choose to buy fire prevention pamphlets for use in fire safety lessons at local schools. Alternatively, programs for older adults or the general public can be supported. Make the selection in cooperation with your Fire Chief. The intention is to make $1.00 per decal available for local fire prevention. It can be used for any legitimate fire prevention purpose in your community.

  3. Project Growth The second dollar goes to the Rotary Fire Hydrant Decal Project to pay the costs of bringing this idea to the next community. That is how you learned about it. The Rotary Club of Tsawwassen paid the start-up costs and supported two years of development. The dollar per decal enables us to pay on-going promotion costs such as samples, Fire Hydrant Decal Project pamphlets, convention and trade shows costs. That is how we inform professional fire fighters and other Rotary Clubs about this worthy project. That second dollar is your contribution to bring the project to other communities. Any community participating with us benefits from the two years of experiments, tests and start-up costs paid by the Rotary Club of Tsawwassen. We pass on those benefits and the knowledge gained from experience in other Fire Hydrant Decal Projects to any community participating with us. In the spirit of Rotary service above self that is our contribution to fire safety in your community.

Step Two - Seek Support From Your Community Fire Chief

The Fire Chief is the key person to get the Fire Hydrant Decal Project going in your community. An offer from your Rotary Club to pay the costs of the project will get his attention and support. Use the brochure to help present the project. All fire departments are under financial pressure and welcome contributions and support from local Rotarians.

Each Fire Chief operates under a set of policies and rules that can vary in each community. Some are happy to have Rotarians participate in decal application work parties. Others are grateful for the financial support but want only fire department personnel involved in the actual decal application.

In either case the Fire Hydrant Decal Project idea and the offer to fund it will be welcome.

Use the following as a list of the principal benefits when presenting the Fire Hydrant Decal Project:

  1. Save lives and property by assisting firefighters.

  2. Raise public awareness of fire safety.

  3. When funded by Rotary Clubs there are no direct costs to fire departments.

  4. Rotary Clubs get an easy community service project that has a low total project cost.

  5. Raises the profile of Rotary in your community.

Note the Contact Us page on our web site. There are both fire department and Rotary contacts available by telephone, email or mail. Either the Fire Chief or Rotarians can talk to someone experienced in the project to answer any questions or discuss concerns. We are happy to offer you our experience from Fire Hydrant Decal Projects in other communities.


Step Three - Estimate Costs For Your Project

Most Rotarians are surprised how low total project costs can be for a Fire Hydrant Decal Project.
Develop an estimate by figuring the number of decals needed using these guidelines:

  1. Marking one fire hydrant per 250 people or 4 hydrants per 1,000 population or,

  2. Marking 20% of the total number of fire hydrants or 1 hydrant out of 5 or,

  3. Marking all the fire hydrants for the maximum number possible.

Generally, fire departments suggest marking fire hydrants in the central business district, around schools and hospitals as well as near apartments and residential complexes. Typically that takes four decals per thousand people in the community. Through the projects so far we have found that it works out to marking one out of five fire hydrants or 20% of the total fire hydrants in your community.

Take your community population in thousands and multiply by four. For example a community of 50,000 people need 200 decals (50 X 4 = 200). That gives you an indication of how many decals you need.

Secondly ask the Fire Chief for the total number of fire hydrants and take 20% of the total or divide the total by 5 to get the second guideline number. For example in a community with 1,250 fire hydrants divide by 5 to get 250 (1,250 ÷ 5 = 250). That gives you the second indication of the number of decals needed.

Finally, simply take the total number for the maximum possible or 1,250 fire hydrants in this example.
The numbers (200, 250 and 1250) give you a good idea of the minimum number of decals required to have an effective Fire Hydrant Decal Project in your community as well as the maximum possible. In our example the project could be as few as 200 decals or as many as 1250.

Together with the Fire Chief your Club can decide how many hydrants you wish to mark.
Turn the numbers into dollars by using a "guesstimate" of $4.00US or $6.00CDN per decal. Prices vary by decal size but this gets you close so you can get an understanding for the scale of project possible in your community. A few hundred dollars goes a long way in this project.

Small projects can be done at one time. Larger projects can be done over two or more phases. In the case of large projects in cities with multiple Rotary Clubs several Clubs can participate over several phases.


Step Four - Choose To Support A Local Fire Safety Program Or Burn Unit

One dollar ($1.00) per decal goes to support local fire prevention programs or to the hospital burn unit serving your community. The choice is yours.

Often the Fire Chief has clear preferences; if so they will guide you to the best choice for your project. If he does not have a clear preference he can tell you of the needs of his local fire safety programs and you can make inquiries to learn the burn unit needs in your community.

Support for local fire prevention programs can be through the purchase of brochures or other educational material approved by the your Fire Chief. It can include National Fire Prevention Association (NFPA) brochures or any other material.

Other fire prevention needs of your fire department or school board can receive the contribution. Most Rotary Clubs make the final decision of where the money goes in consultation with their Fire Chief.

Typically Fire Hydrant Decal Projects use a modest number of decals. Therefore the number of fire prevention pamphlets may be fewer than you need. In such a case you can buy more pamphlets to ensure there are enough to bring the message to children in your community. The pamphlets are supplied at cost without any markup.

The second dollar is used to grow the Fire Hydrant Decal Project itself. That is how you learned about the project and how we pay costs such as displays and sample decals. The Rotary Club of Tsawwassen paid the two-year development costs of the project. We also funded the first projects and paid to bring the project to other communities. We hope to give every Rotary Club the opportunity of having a Fire Hydrant Decal Project in their community. Like all of our Rotary projects this one is 100% volunteer with all funds raised going back into community service.


Step Five - Use The On-Line Quote Page To Get The Exact Project Cost

Work with the Fire Chief to designate the specific number, size, shape and slogans required. See the Decal Placement Guide page and the Quote Request form for the decal sizes shapes and slogans.

Note that there are various shapes and styles of fire hydrants. Most fire hydrants can be classified as either smooth surfaced or fluted surface. All decals work on the smooth surfaced hydrants. Decal Set "E" works on hydrants with a fluted or grooved body.

Once you have the exact number and size of decals as well as the slogans and colors go to the Quote Request. Fill in the details and click the "submit the form" button. Normally you will receive a quote by fax within 24 to 48 hours. This gives you the total costs for the specific number, size, shape and slogans you specify. With the quote in hand you can make decisions and get any necessary approvals.


Step Six - Order The Decals And Fire Prevention Brochures

When you are ready to order, email, fax or phone a request for a proof sheet for your final approval. The proof is an exact drawing showing the size, shape, color and slogans selected. It will be mailed so you can see exactly what the decals will look like. If everything is satisfactory sign the proof sheet and return it with payment and your decals will be promptly produced and delivered to you.


Step Seven - Apply Decals And Present The Brochures Or Contribution

Coordinate with the Fire Chief to organize a work party of Rotarians and firefighters to apply the decals. Like all Rotary work parties this can be fun. Don't forget the cameras and be sure to invite the media. Firefighters like the publicity as much as Rotarians do.

Step Eight - Use A Publicity Plan To Inform Your Community

Publicity helps get the fire safety message out to the community. The best way to get publicity is to plan ahead. The media, newspapers, radio, TV and magazines as well as on-line sites and email newsletters all love pictures and great stories. Present your project as a great story. Be sure to prepare a news release that tells who, what, why, when, where and how the Fire Hydrant Decal Project came about in your community. Any local slant to the story is usually well received. Keep it short, absolute maximum 2 pages double-spaced; one page is better. The purpose is to get the media attention so they want to follow up with you.

Send your news release and photographs to all local media. Be sure to designate a media contact. Have full background information and project details available in writing then give the media advance notice of the pending event. The media wants news so be sure to present yourself as a newsworthy story. The Fire Hydrant Decal Project is about saving lives and property. That is a great story hook; you can use it as the theme of your news release.

Broadcast and print media have different deadlines; be sure to accommodate them. Make inquiries and arrange interviews and photo sessions. It could be a minor change in your schedule gets you on the evening news. Fire trucks and firefighters in gear with reflective decals and Rotarians can make a very photogenic backdrop for an interview with the Fire Chief, Club President or school children.
The presentation of a check to the hospital burn unit or presenting fire safety brochures to a room of school children can be a memorable event. Have the Club photographer on hand as well as the media.

Please be sure to send us pictures and a news release. We will use them to spread the word on your project and of course to promote the Fire Hydrant Decal Project to other communities.

Rotary Club of Tsawwassen, Fire Hydrant Decal Project contact is Bryan Kelly,
Phone: (604) 943-1494
email: Rotary@dccnet.com
mail: P.O. Box 1405 Delta, BC, V4M 1M1, Canada,
web pages: http://www.versys.net/rotary/FHDWelcome.htm